The modern world is becoming highly dependent on digital technology,
so the shift towards digital advertising is the next logical step. Though there
are some drawbacks of
digital signage, such as LED failure and overheating,
these issues are minimized by newer technology that is being developed every
day. Here are four ideas which you must know and you may not have thought of:
1. Digital Signage in
classrooms
Almost each and every classroom is using computers, projectors and
interactive whiteboards. Why not put it all together in a digital sign? You can
use the sign like a standard TV to show education programs, and then publish digital signage
messages for students when the teacher isn’t using it.
2. Digital Signage in meeting
rooms
We’ve talked about room signs for folks rushing to and from meetings,
but why not use digital signage inside the conference room, too? A presentation
on a big, bright screen looks a lot better than a printed agenda.
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| Digital Signage |
3. Digital screens in elevators
Talk about a captive audience… You’ve got a quiet, attentive crowd all
to yourself, so why not make your elevator pitch on the screen in the elevator?
This is great for both general advertising for visitors and daily announcements
for your employees.
4. Digital signs in patient
rooms
More and more hospitals, clinics and dentists are using digital signage
in their waiting rooms, but why not carry the experience over into the
examination area or patient’s room? We’ve all stared at the ceiling for a half
an hour while we’re getting our teeth cleaned. Or, we’ve stared around the
examination room for 15 minutes waiting for the doctor to come in. You could
take this opportunity to educate and inform your patients.
